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Making A Difference
Traditional advertisements are videos people have to watch. Well-made branded content is video audiences want to watch, there’s the...
Spero Patricios
Jan 10, 20231 min read
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Airtel Touching Lives - Call to Entry
Making a Difference _______________________ Just launched - Airtel Touching Lives Season 7 Nigeria. Airtel are committed to help change...
Spero Patricios
Oct 14, 20221 min read
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Airtel Nigeria Touching Lives Season 7 Launch
Leading Telecommunications services provider, Airtel Nigeria, has reaffirmed its commitment to empowering and uplifting underprivileged...
Spero Patricios
Oct 11, 20222 min read
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WhatsApp announces a Branded Content Film
Meta have just released a 4 part branded content series "Naija Odyssey", commissioned by WhatsApp, about the life of a basketball star...
Spero Patricios
Sep 27, 20221 min read
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Buyelekhaya Festival 2020
It was an unusual year but we got to work on some amazing projects. This is no doubt one of them! Great agency, great team & amazing...
Spero Patricios
Dec 21, 20201 min read
71 views
13 comments


Branded Content Fundamentals:
Content is all around us. Whether we’re reading an interesting blog or watching a funny video, we consume content all the time and...
Spero Patricios
Sep 25, 20203 min read
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Who Are ASA?
Are you worried about how to create #content in a world of social distancing, don't be. We're open and our team is ready ready to assist...
Spero Patricios
May 30, 20201 min read
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Video Round Up:
One thing we know about our MD is that he enjoys a good party! We saw that he posted this amazing ad for a German Pharmacy chain saying...
Spero Patricios
May 14, 20201 min read
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Ashes & A Memory Survive
On a typical week day after Ijeome husband returned home, he did what he does everyday, fill the generator with fuel. Unfortunately what...
Spero Patricios
Mar 10, 20201 min read
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#Witsie4Life Storytelling Series Head & Heart
Its' very difficult to differentiate one educational institution from another, but our cleaver friends at Creatix did a sterling job with...
Spero Patricios
Feb 26, 20201 min read
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THE DO'S AND DONT'S OF DRONES
It may feel like something out of a Sci-Fi movie, but drone ownership has skyrocketed in South Africa. Regardless of your personal...
Spero Patricios
Oct 30, 20193 min read
42 views
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