Here are a few statistics from some of the most prominent media and video marketing resources to show you just how important video is to your sales and marketing efforts.
Businesses and marketers who used video ended up growing revenue 49% faster than non-video users in 2017. (Vidyard)Video usage in 2017 saw a massive increase, growing by 17% overall. (Wyzowl)Of businesses that don’t currently use video, 65% plan on doing so in 2018 — and 99% of those that currently do, plan on continuing. (Hubspot)Of businesses using video marketing, 76% reported an increase in traffic due to video. (Wyzowl)The number of people watching videos online only continues to grow, with video predicted to make up to 80% of all global traffic by 2019. (Tubular Insights)
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