Here are a few statistics from some of the most prominent media and video marketing resources to show you just how important video is to your sales and marketing efforts.
- Businesses and marketers who used video ended up growing revenue 49% faster than non-video users in 2017. (Vidyard)
- Video usage in 2017 saw a massive increase, growing by 17% overall. (Wyzowl)
- Of businesses that don’t currently use video, 65% plan on doing so in 2018 — and 99% of those that currently do, plan on continuing. (Hubspot)
- Of businesses using video marketing, 76% reported an increase in traffic due to video. (Wyzowl)
- The number of people watching videos online only continues to grow, with video predicted to make up to 80% of all global traffic by 2019. (Tubular Insights)
Can you afford not be using video for your next campaign?
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